It was a natural step for David Fraser – a passionate sailor with a talent for selling – to found his eponymous yacht brokerage on the West Coast of the USA in 1947. Surrounded by a team of professionals who matched David’s passion, enthusiasm and sense of integrity Fraser quickly established itself as one of the most respected names in the yacht brokerage industry. The 70s saw an expansion to the East Coast, with Fraser opening an office in Fort Lauderdale, before a merger with Europe-based United Yachting in the 90s offered the company a truly global imprint and the chance to diversify into yacht charter and yacht management.
This year marks the 70th anniversary of the company David Fraser founded in California’s Newport Beach. Today, Fraser has 13 offices around the world and employs more than 150 yachting professionals. It is the world’s leading superyacht services company, specialising in brokerage, charter, management, new construction and crew services. The company is headquartered between Monaco and Fort Lauderdale, and the values on which David founded Fraser still resonate throughout the company’s global network: a fair and ethical approach is undertaken across every aspect of the business.
To celebrate this important anniversary, the company has launched a brand new Charter Portfolio. A visual delight, this beautifully presented book is an introduction to 100 of the world’s finest superyachts for charter, as well as a guide to the most exclusive yachting destinations in the world. New branding has also been unveiled to mark the occasion, including a new crisp logo and refreshed website.
“The new design is very much an evolution of the existing brand which has always been very strong and recognisable, but now we feel that it reflects the true nature of the level of service we are offering to our clients and the future direction of the company as a luxury brand,” said the CEO of Fraser, Raphael Sauleau, in a statement issued by Fraser.
In 2016, Fraser closed more brokerage deals than any other company in the industry — the sixth year in a row it has achieved this feat. Fraser looks forward to the future and continuing to excel in yacht brokerage, yacht construction, and charter and yacht management.